{"id":118,"date":"2019-01-22T11:22:11","date_gmt":"2019-01-22T11:22:11","guid":{"rendered":"http:\/\/purestory.co\/?page_id=118"},"modified":"2019-10-10T11:20:18","modified_gmt":"2019-10-10T11:20:18","slug":"pure-story-system-1-idea-capture","status":"publish","type":"page","link":"https:\/\/purestory.co\/index.php\/pure-story-system-1-idea-capture\/","title":{"rendered":"Pure Story System 1: Why"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”1\/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

WHY \/\/ Pure Story System 1 \/\/ Purpose Mapping \/\/ The Concept <\/span><\/h3>\n

The purpose of the first Pure Story workshop is to capture and define the central idea, the intention and emotional core existing at the heart of what you do. We achieve this by using our custom story system canvas to put you (back) in touch with your purpose, your \u2018Why\u2019.
\nWe start to do this by aligning belief with intention, then continue to step through the stages of the system becoming increasingly practical as we go, defining obstacles and opportunities, tools and assets, until we are left with a complete 360\u00b0 overview of your current World State and, most importantly, the core reason why you\u2019re doing what you\u2019re doing
\nFrom here we are able to see the wood for the trees, to see exactly what it is your audience (investor, client, customer) needs to know. By getting everything out of your head(s) and up on the wall we are left in a unique position to begin clearly and precisely telling your story.
\nFollowing the workshop we extract and distil the raw information captured in this first session. Processing and further crystallising it into a clear and precise Story Blueprint – a both practical and emotive visual document that acts as your guiding light, a clean and concise starting point for crafting a powerful and cohesive brand strategy.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”1\/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”116″ alignment=”center” animation=”Fade In” box_shadow=”none” max_width=”100%”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”1\/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

half day workshop \u25cf distil core story \u25cf present & fine-tune \u25ba Story blueprint <\/span><\/h3>\n

Aim:
\nTo find your core story by (Re)connecting to your Why. Bringing perspective and clarity – \u201cTo see the wood for the trees.\u201d<\/p>\n

What you need to bring:
\nA clear intention of what you want to achieve and a set of core beliefs.<\/p>\n

What we do:
\nWorkshop guiding you through the Pure Story System 1 Canvas –<\/p>\n

Introduction and orientation.
\n30mins<\/p>\n

Workshop Phase 1:
\nSet intention and find the why. Capturing the idea from topmost beliefs to practical tools at your disposal.
\n2hrs<\/p>\n

Break. Review, refresh and energise.
\n30mins<\/p>\n

Workshop Phase 2:
\nContinue to progress the idea through its obstacles, applying increased pressure until it is crystallized into actionable results.
\n2hrs*<\/p>\n

Followed by write up presentation and fine tuning.<\/p>\n

What you get:
\nStory Blueprint. An \u2018at a glance\u2019, 1 sheet visual document, acting as core foundation and guiding light for all future communication and strategy.[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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